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Wednesday, July 9, 2014

Six reasons why Apple iPhone 4 disappoints - Business - ECommerce

Since Apple has launched much awaited iPhone4, it is being discussed on various forums and everyone is curious to know more about it before making a buy decision. I also investigated iPhone4 and found that it is short on many parameters. It's not that iPhone4 lacks badly on features but truth is mobile world have moved ahead in recent times. All features which used to create a wow in iPhone 2 & 3 are now very common, the world has moved on far ahead. Not only this, phones with improved processing capability (for example snapdragon 1.3 GHz processor), strong OS (Android Froyo for example) and ultra responsive display (read 4 inch ++ capacitive) has elevated the benchmarks by multiple notch. In light of these new facts - we have re assessed iPhone with respect to current world realities.Before reading these points, one disclaimer - I am not enjoying Apple bashing.Rather I am a vivid iPhone fan, however I feel hurt when I don't see iPhone 4 as per my expectations (nothing out of this world) from a modern mobile device perspective.

We feel that iPhone 4 is falling short on following accounts:1. Overall Design - No surprise or variation in overall design compared to iPhone 3.This shows limitation on front of Apple design team, when other competitions are launching phones with breakthrough innovation and design, iPhone demonstrate design by fix heads who are not ready to change, think and innovate. Apple missed opportunity given by iPhone4 to design mobile phone of changing world. People believe that Mobile phones are going to replace laptops very soon by providing all basic computing features in itself, but where is that thought process visible in Apples approach. They are rather more interested in creating a segment for iPad because more capable iPhone 4 means end of the road for iPad.2. Screen - 3.5 inches screen is total failure. When world has moved ahead with 4 inches and bigger screen, Apple is still living in past 3. Batteries- iPhone 4 batteries are sealed and if battery fails you cannot chang e it, rather you need to change the complete handset. Come on apple, don't try to play such monopolistic games when world is moving towards open standards and approaches. After spending 500 USD poor customer will not be able to change batteries will be too unfair.4. Apple iPhone 4 memory is not expandable when all simple phones are coming with 32GB /64 GB capacity. In a world where contents, video, music files are getting richer (and heavy too) day by day, expecting any User to manage in fix memory of 16GB will be too much. Even a teenager may need 30 -40 gb space to store latest videos and tracks. Not giving card slot doen't shows any maturity rather it shown how narrow and selfish is Apple line of thinking.5. Reportedly users are not happy with package deal offered by AT&T and iPhone 4.This doesn't even give free calls within AT&T users also limits on area coverage further restricts user freedom.6. You need micro SIM to use iPhone 4.This is a new googly from Apple. What is going to be achieved by playing these gimmicks? Rather than adding innovative features Apple team has decided to restrict portability and usability. Very very disappointing!

Overall iPhone 4 looks to me an attempt to cash on iPhone 3G reputation as well as making more cash by plying restrictive practices and design.Hopefully Apple will correct these issues quickly.





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